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The Project



REINPO RETAIL: Regional Innovative Policies to reinforce the Retail Sector.

Reinpo Retail aims at improving regional policies to incorporate innovation in the retail sector and services in the Mediterranean, focusing on research and technological development capacity, entrepreneurship support, development of new businesses and innovative initiatives, through the promotion of a 2.0 Technological Platform that allows the implementation of common services for the local development and economical promotion of the agency networks in the Mediterranean.

Reinpo Retail partnership is composed of 9 partners from 5 different countries (France, Greece, Italy, Slovenia and Spain): the Chamber of Commerce of Castellón, the Andalusian Regional Council of Chambers of Commerce, the Ministry for Economic Development, Innovation and Technology and Informatics of the Region of Abruzzo, the Chamber of Commerce of Naples, the International Telematic University UNINETTUNO, Region of Western Greece, the Chamber of Commerce of Drama, the Chamber of Commerce of Lyon and the University Development Center and University Incubator of Primorska. 

The project will be carried out in three stages:

  1. Creation of a collaborative platform (Virtual Community), technically ready to insert the first retail sector knowledge map at a transnational level that includes the studies and analysis made at a regional level.
  2. Transfer of innovation from regional public agents to economical agents involved in the project.
  3. Implementation of pilot projects, reinforcing transnationality and the capitalization of results and improving agents’ innovative potential and competitiveness.

Pilot projects will be focus on 4 strategic areas:

  1. ICTs.
  2. Commerce innovation.
  3. Green Commerce Innovations.
  4. Innovation on the implementation of new Business.

The project will try to promote the results at a European, proving the potential of the retail sector and the Virtual Community created by partners.




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